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Counting clicks in a certain portion of the screen

Feature Request

Our NBCU Ad Innovation team had an interesting ask:

“Separately I also have a question about the Lumiere experience in general. We were wondering if it was possible to get an insight into the # of clicks for brand logos that occurred during Double Box / Prime Pod cells. I know we track heat boxes but was wondering if there was a way to generate a raw number there.”

Would it be possible (currently or in the future) to add something akin to a hotspot that tracks the amount of times people click in a certain area for a particular amount of time?

Posted by Kevin Ferguson ·
1 comment

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Comments1

  • Chris Simpkins

    Team•

    Nov 8, 2024

    This is a really cool suggestion, and I don’t think terribly difficult. I could imagine drawing a box around an area on the video and getting a popup with some stats for that area within the currently selected time range. We’ll explore!